Campus Crusade For Christ Changes Its Name

07.21.11 | Sarah Harnisch

At 60 years old, Campus Crusade for Christ is the largest campus Christian ministry the world. On Tuesday, it decided to ditch its old name. The group will now be known as "Cru." The ministry issued a statement, saying the word "crusade" acted as a barrier to the people they wanted to connect with. Cru says they took a poll, and as many as 1 in every 5 people were less interested in talking to them after hearing the name. Over the past two years, 1,600 different names were proposed, but a team of 30 picked this one.