Business Uses The Homeless As Advertising Billboards

08.12.11 | Sarah Harnisch

   Some are wondering if a business in Las Vegas is taking advantage of the homeless population. They are giving the homeless free t-shirts with the phrase "a lot, a little, anything helps" on the front-- but the back is an advertisement for a tattoo business. The hope is to drive more customers in the door by using the homeless as walking billboards. The business's owner says "it's kinda like I'm doing them a favor, and they're doing us a favor." He says he gives them water and other hand outs when he sees them wearing his shirts. Homeless advocates call it exploitation.